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🎟️ How to Set Up and Sell Raffle Tickets

Raffles can be a fun and effective fundraising tool—but they require the right setup to be compliant, trackable, and smooth for your team and bidders.

⚠️ Legal Reminder: Raffle laws vary by state. Be sure to check your local and state laws before selling raffle tickets.

🧾 Step 1: Set Up Your Raffle Item

Go to Items > Manage Items and add a new item. 

Quantity for Price: Add tiered pricing options:

  • Example:

    • 1 for $50

    • 3 for $100

    • 5 for $150

💡 Tip: If you offer multiple tiers (e.g., 3 for $100), the FMV defaults to the first line’s per-ticket price (e.g., $50).

  • Fair Market Value (FMV):

    FMV must equal the ticket price. The IRS does not consider raffle tickets tax-deductible since there’s a chance to win something.

🛍️ Step 2: Choose a Way to Sell Raffle Tickets

You have three options depending on your event type and goals

🧑‍💻 Option 1: Sell via the Butler (Best for in-person)

  1. Set your raffle item’s Status to Invisible

  2. Go to Event Central > Launch Butler
    Or share the volunteer link from Software Settings > Auction Settings > Butler Settings

  3. Volunteers log into Butler and sell tickets using Add a Bid / Multi-Sale

  4. Distribute physical tickets at time of sale

💡Quantity items can be sold via the Butler even after their closing time.

🔒 To Mark the Raffle as Sold Out:

  • Go to Items > Manage Items

  • Edit the raffle item (green pencil icon)

  • Set Limited? to Yes

  • Set Quantity Remaining to 0

🌐 Option 2: Sell Online (Great for virtual/hybrid events)

  1. Go to Items > Manage Items

  2. Set raffle item Status to Active

  3. Guests can now purchase tickets on their phones or online

🎫 Option 3: Sell via the Ticket Page

Perfect for bundling raffle tickets with event registration.

  1. Go to Event Tickets > Ticket Page > Modify Tickets > Add Underwriting

  2. Enter the following:

    1. Name: Raffle Ticket

    2. Price: Set per-entry cost

    3. Fair Market Value: Match the price

      1. ⚠️ FMV must match to avoid indicating a tax-deductible amount.

    4. Description: Short explanation of the raffle

    5. Availability: Set ticket limit or 0 for unlimited

    6. Hide Availability: Choose Yes to hide how many tickets remain

📄 To View Sales from Ticket Page:

  • Go to Event Tickets > View Ticket Sales

  • Toggle Show All (top-left)

  • Click the arrow next to Underwriting

  • Click the CSV button to download full report

💲 Do I Need FMV on Raffle Tickets?

Yes! Always match the FMV to the ticket price.

ℹ️ Raffle ticket purchases are not tax-deductible per IRS guidelines. Matching FMV ensures ClickBid does not display a deductible amount.

🏆 How to Choose a Raffle Winner

Works for any sales method (Butler, online, or ticket page).

🔢 Pulling Entry Data:

  1. Go to Items > Manage Items

  2. Click the Has Bids tag next to your raffle item

  3. Click Download Qty Purchases

Each row = one raffle entry
Multiple entries per buyer = multiple rows

🔍 Pick a Winner:

Use a tool like Google’s Random Number Generator:

  • Set the range based on spreadsheet rows

  • Match the winning number to the corresponding entry

⚠️ If you have multiple raffles, repeat the process separately for each item.

🎉 Fun Ways to Announce the Winner

Make it engaging—especially for virtual events:

  • ✉️ Reveal winner from a sealed envelope during a livestream

  • 📢 Post names to your Landing Page

  • 📩 Use Mass Messaging to notify bidders

  • 🌀 Use Wheel of Names for a visual announcement

📊 How to View Raffle Ticket Sales Reports

Find raffle sales in these reports:

  1. Reports > Sales Data > Quantity Sales Data

  2. Reports > Non-Silent Items Report

💡Use these reports for reconciling sales or preparing for prize distribution.